Part 3: Podcast Paywall: Premium-Only Podcast or Free Episodes Too? – 88
Welcome to episode #88 of the SubscribeMe show from SubscribeMe.fm.
I’m your host Ravi Jayagopal. This is the podcast to listen to, to learn about creating membership sites & online courses, making, marketing and monetizing digital content, WordPress, eCommerce, digital marketing, and tools, techniques and tips that you can use to create a long term, profitable online business.
I am the co-founder & co-developer of DigitalAccessPass.com, a premier membership plugin for WordPress, fondly known as DAP.
“I would like to start monetizing my podcast by creating a membership club for new episodes. Do I put all the available episodes in the club and make them pay to listen, or leave a certain amount as free to continue attracting new customers.”
My answer to that, is this: I don’t think you should put every single episode behind a paywall and make it all premium-only. You’ve got to have free episodes there, because that’s what allows you to attract new listeners, and turn them into podcast subscribers, and then eventually, into paying members. If you have no free content, it’s very difficult for anyone to know how good your content is.
Please listen to the rest using the player above (or below), via Apple Podcasts at SubscribeMe.fm/itunes/ , or via Android at SubscribeMe.fm/android/ . This show is also available on Spotify and pretty much anywhere you get your podcasts.
– Ravi Jayagopal
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