MMA is my acronym for Money Making Activities. Are you doing enough of those? Or are you just spinning your wheels on “engaging” your audience?
Welcome to episode #48 of the SubscribeMe show from SubscribeMe.fm.
I’m your host Ravi Jayagopal. SubscribeMe.fm is the podcast to listen to, to learn about creating membership sites & online courses, making, marketing and monetizing digital content, WordPress, eCommerce, digital marketing, and tools, techniques and tips that you can use to create a long term, profitable online business.
I am the co-founder & co-developer of DigitalAccessPass.com, arguably the best membership plugin in the industry, fondly known as DAP.
MMA: Money Making Activities: Creation vs. Promotion
If you listened to episode #4 of this podcast, titled “Too much content, too little revenue” , which you do at SubscribeMe.fm, I talked about a listener, Michael, who at the time, had been super-successful at creating lots of content, had millions of downloads of his podcast and his YouTube videos, but had not had much success at monetizing 9 years of hard work.
Imagine that: 9 years of putting out great content, more than a thousand episodes published of his podcast and YouTube videos, millions of downloads and views, yet he was making ALMOST NOTHING from all that work. Practically ZERO. And I’m not saying that you need to make money from your passion projects.
But that’s exactly what it comes down to: Is your podcast, your web site, your product or service – is it just a passion project for you? Is it just a hobby? Is it a past-time? Then I’ll tell you right now, that this podcast is probably not a good fit for you, because the title of this podcast, is Making, Marketing & Monetizing Online Digital Content with Membership Sites, Online Courses and Subscriptions and about building a long-term profitable online business. It’s not about how to create a successful hobby.
The biggest mistake a lot of people make, is that they spin their wheels on activities that they THINK is helping them move their business forward. And I tell you how to avoid those same mistakes, on this episode.
(listen to the show for the rest)
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Thanks again for listening. I’ll talk to you soon.
– Ravi Jayagopal
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